ActiveWin is delighted to announce that two of our employees have joined the first handful of marketers who now hold an illustrious ASA Certificate.
Our talented marketing duo became 2 of just 15 people across Europe to receive the prestigious certification after completing the course in London earlier this month.
As we know, apps are a modern necessity for consumers, and over the last five years, they have added a new dimension to the digital marketing game. In fact, according to appannie, the number of global app downloads last year reached over a whopping 175 billion.
As digital experts, it is vital for us to stay on top of the game and ensure that our brand partner’s apps are easily accessible to their target audiences in the App Store – something that our media team have been perfecting over the past several years. Based on our successful previous campaigns, our Marketing Director Mark Baker was offered the exclusive chance to have enhanced training directly from Apple.
The course was held at the Apple HQ in London and included a 1hr 50min exam at the end of the training, that both of our brainboxes passed with flying colours! The course was attended by invitation only, with only 15 people hand-selected from highly regarded media firms offered the opportunity to attend.
Knowledge on Apple Search-Ads is the latest factor in helping ActiveWin continue to dominate the digital marketing landscape, with our team of experts in PPC and media buying helping to create online campaigns that continue to return on investment year after year.
ActiveWin MD Warren Jacobs was impressed with the duo’s work as early adopters of this marketing trend. We were, of course, the first company within the digital industry to use Apple search ads – a contributing factor behind our invitation to the world’s largest technology organisation.
Just as we were the first to use Apple search ads, ActiveWin never stands still in an industry that continually evolves. As technology continues to advance, so do we.
In such a competitive sector, ActiveWin continues to propel forward, and we have over 150 experts in PPC, SEO, content, CRM, affiliate marketing, social media marketing, CRO, Video-on-Demand media buying and UX all pooling together and contributing to our client’s growth online.
As we have just commemorated our 5-year anniversary, the certification has provided ActiveWin with another cause for celebration, in what has already been another successful year for our digital experts.